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Category: Business Tips

Send Business Emails & Newsletters? Know these Important Changes to Email Deliverability Rules

Noelle Castle 2nd February 2024
Don't let your emails go into customer SPAM! Be sure you take these steps to ensure your emails get through. Last October, both Yahoo! and Google announced they will be tightening up their bulk sender policies. The goal is to reduce the spam that hits our email inboxes from bulk email senders. To try to combat this, Yahoo! and Google (Gmail), will restrict unauthenticated email coming into their systems. If you send bulk emails from your business to your customers or other email lists, YOUR emails may soon be blocked. These new rules take effect in February 2024 (so, NOW). While these…

Some Business Advice During COVID-19

Noelle Castle 25th March 2020
With business NOT as usual - what can you be doing during these extraordinary times to keep your business moving forward? Focus on what you can do, not what you can’t. It's hard to not get discouraged, to not consume too much pandemic news and the fusillade of disturbing stories. None of this will move you forward, however. Instead of focusing on what stands in your way, keep your mind productive and positive. Clean up your office, update your customer database, learn something new. What is one thing you can do today, or this week, that will support your business…

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