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Tag: business tips

Some Business Advice During COVID-19

Noelle Castle 25th March 2020
With business NOT as usual - what can you be doing during these extraordinary times to keep your business moving forward? Here's some business advice for what you can be doing during COVID-19: Focus on what you can do, not what you can’t. It's hard to not get discouraged, to not consume too much pandemic news and the fusillade of disturbing stories. None of this will move you forward, however. Instead of focusing on what stands in your way, keep your mind productive and positive. Clean up your office, update your customer database, learn something new. What is one thing…

How Can You Market Your Business During COVID-19?

Noelle Castle 25th March 2020
I know it’s a time when a lot of us – businesses included – are just hunkering down and waiting this thing out. Or hoping we can. As business owners we're trying to keep things going, but there is no doubt that business is NOT as usual. Are you wondering, is it even an appropriate time to continue to do any marketing of your business? How can I market my business during COVID? Is it tacky to market my business now? I know a lot of us are struggling. Anxiety is running very high; people are worried and scared for…

Why Your Business Needs a Blog

Noelle Castle 17th December 2018
A blog is one of the most cost-effective marketing investments you can make. For many, blogging is a “someday” business ideas that you think you don't have time for right now, or just never get to on your to-do list. In reality, a blog should be considered an important part of your marketing strategy that you need to make happen. Blogs serve a number of valuable purposes: Describes your products and services in greater depth and makes them more personal with anecdotal information, testimonials or stories. Builds brand awareness Demonstrates and promotes your expertise Expands website content for improved visitor experience…

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