Noelle Castle 23rd June 2018
Everything people read about your business makes a direct statement about your brand. It does not matter how great your products are, how fabulously you present yourself, or how amazing your sales people hustle, if what your potential customers read about you is boring, useless, or poorly written. If your content (copywriting) is not compelling, persuasive, and digitally effective, you’re toast. Today’s consumer will be on to the next option faster than you can say “Google it.” Enter: a professional copywriter. The need for new content, and writing that content, can be overwhelming. I see clients put off and procrastinate…